KFC suspends it's "finger lickin' good" ads after complaints of bad taste

KFC Menu Items and Restaurant

KFC has suspended advertisements using the brand's "Finger Lickin' Good" slogan in the U.K. after the Advertising Standards Authority (ASA) reportedly received multiple complaints concerning the new ad that recently launched. The ASA received 163 complaints from viewers about the ad, which shows multiple people licking their fingers while eating in public places. The complaints say the ad is "irresponsible" because it potentially "encourages behavior that might increase the chances of coronavirus spreading." KFC released a statement that says in part, "It doesn't feel like the right time to be airing this campaign, so we've decided to pause it for now-- but we're really proud of it and look forward to bringing it back at a later date." Other brands have also pulled advertisements-- Hershey's pulled one that featured people hugging and shaking hands, while Coors Light discontinued its "Official Beer of Working Remotely" campaign amid the outbreak.Watch the commercial for yourself below...what do you think?

Photo: Getty images


Sponsored Content

Sponsored Content