The latest internet challenge is a slow-growing one that actually started way back in 2011. On December 4 of that year a guy named Jon uploaded a video of himself drinking a bottle of water. The video titled Jon Drinks Water got a modest 135,000 views over eight years. But Jon didn’t stop there — since December 4, 2011 Jon has uploaded more than 7,700 Jon Drinks Water videos. Over the years other YouTubers have uploaded their own Drinks Water Challenge videos.
You can watch a few of these and help me get what makes this so addictive or special?