Employees of retail giant Target have turned to TikTok, Reddit and other social media platforms to raise awareness and find solidarity among other cash-strapped colleagues about pay raises they say miss the mark.
According to Yahoo Finance, in a viral TikTok clip published in April, Kaitlin Sondae, who says she’s worked at Target for five years, details her most recent hourly pay raise.
“I was making $15.61. Now I make $15.92, it’s a 2% raise, and I got 31 cents,” Sondae said, before letting out a sarcastic “Yay!” about the extra $12.40 she could earn in a 40-hour work week.
The big problem with these small wage increases is they’re not keeping up with inflation. The annual inflation rate in 2022 was 6.5%, significantly higher than the 2% raise Sondae was complaining about.
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